Case Studies
Galeries Lafayette
Galeries Lafayette digitized all of their receipts thanks to Mailjet
Company size
--
Industry
Use case
All
Key metrics
97%
OF EMAILS DELIVERED
50 K
RECEIPTS SENT PER MONTH
Galeries Lafayette digitized all of their receipts thanks to Mailjet
Leaders in fashion, beauty, decoration, food, catering and outlet segments, Galeries Lafayette is well known around the world with a network of 62 stores in France and abroad. Their network includes the famous Boulevard Haussmann store in Paris and their online store at Galeries Lafayette. Recently, Galeries Lafayette decided to embark on an ambitious and innovative project: the digitization of their in-store receipts. This means that instead of printing a typical receipt, it is inserted as an attachment in an email and sent to the address provided by the customer. This project is at the heart of a global movement launched by Galeries Lafayette for more environmentally sustainable customer experience in fashion, driven by the commercial operation GO FOR GOOD. Learn more about how Galeries Lafayette worked with Mailjet to digitize their receipts in the Success Story above.
“Mainly for ecological reasons, we have decided to start using paperless receipts in our stores. We asked Mailjet to help us in this. For such a large-scale project, it was essential to have the support of a dedicated Technical Account Manager. They could be available and quickly bring us solutions. And for the Galeries Lafayette teams who use many tools in their everyday work, the training Mailjet provided helped them to easily master the platform.”
Sylvia Wizman-Hirschhorn
Marketing Project Manager - Galeries Lafayette
Related resources
BigTranslation
Email plays an important role at BigTranslation as it is not only a tool for marketing, but also a key component of their product offering...
Read more
The ultimate guide to holiday email marketing
For the email marketer, the holiday season is here and it’s time for all of us to get ready to make the most of it. It’s time to start putting together amazing holiday email marketing campaigns that will help us to embrace the holiday feeling to build our brand and drive...
Read more